When customers call full-service or family dining restaurants to order carryout, they often don’t have a menu. Even those who look up on your menu online may still need some help making a decision. Use this opportunity to guide them to making choices they’ll enjoy – and increase your carryout sales – by training your phone team members and ensuring they know the menu.
Customer, calling: Hi, I’d like to place an order, but I’m not sure what I want.
Employee, on phone: Great! Have you eaten here before?
Customer: Oh, yes. I just don’t remember what I had.
Employee: What sounds good to you tonight? We have a pasta special, a fresh grilled salmon and a new fried chicken salad that I’m crazy about!
Customer: Well, my husband likes your ribs so I’ll take that and I’ll try the salad.
Employee: Great! Can I get you an order of breadsticks or onion rings to go with that? We also have peach cobbler that the chef made this morning. It’s amazing!
Customer: You talked me into it!
Restaurant Service and Sales Training
The Service & Sales Excellence Waitstaff Training Series is based on Service That Sells!, a restaurant training philosophy developed by restaurant owners for restaurant owners. Click here to learn more.