May Marketing Ideas for Restaurants

May Marketing Ideas for Restaurants

The weather is getting warmer, it’s time to heat up your sales! It may surprise you how many national observances are in May. And while many of us don’t “celebrate” them, they can be effective tie-ins for creative summer promotions. Here are some May marketing...
Great Marketing Can Kill a Bad Restaurant

Great Marketing Can Kill a Bad Restaurant

Far too many companies spend millions of dollars marketing an inferior product and average service. But if you promote a dud, guess what? More people will know it’s a dud. Great marketing (“We’re committed to excellence!”) can kill a bad business (“Sorry, not my...