Sales Contests to Increase Server Tips

Sales Contests to Increase Server Tips

To sell is to serve. To serve is to sell.  If your servers and bartenders can grasp this concept, they’ll go far in this business. To help them get the hang of it, you may need to provide a little incentive in the form of good ol’ fashioned competition. Here are...
Customer Loyalty by the Numbers

Customer Loyalty by the Numbers

It’s no secret that improving customer loyalty provides a tremendous boost to profitability. But how do you get people who come in once a month to come in twice or three times? External-marketing devices – ads, offers, discounts and the like – get people in the door....