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Quick Holiday Marketing Ideas
The holiday rush is just around the corner – don’t miss out! Here are some quick and easy holiday marketing ideas that may add a few dollars to your bottom line. Christmas Marketing Ideas: Book office parties for small to medium-sized offices with staff between 10-20....
Quick Holiday Marketing Ideas
The holiday rush is just around the corner – don’t miss out! Here are some quick and easy holiday marketing ideas that may add a few dollars to your bottom line. Christmas Marketing Ideas: Book office parties for small to medium-sized offices with staff between 10-20....
Teaching Servers to Sell
Per person check averages have never mattered more than they do right now. Restaurants have to make the most out of every guest they have. This means providing exceptional service, of course, but it also means enhancing that guest experience with extras, add-ons, and...
Teaching Servers to Sell
Per person check averages have never mattered more than they do right now. Restaurants have to make the most out of every guest they have. This means providing exceptional service, of course, but it also means enhancing that guest experience with extras, add-ons, and...
Recent Posts:
Recent Articles
What Is Your Invisible Product?
Have you ever stopped to think about what “service” really means? Put simply, restaurant service is the manner in which the guest is treated. It’s a thing more often felt than seen. It’s a bit of a magic act, an illusion, a perceived value that accompanies the...
Improve Restaurant Service to Clock-Watchers
As more people return to working in the office, many full-service restaurants are finally experiencing a lunch rush again. Lunch-hour guests are often watching the clock carefully, and that requires a unique level of service. Are you and your staff prepared to get the...
The Service and Sales Connection in Restaurant Profitability
You are in the business of serving customers, right? Well… sort of. While it’s true that your restaurant can’t be successful without delivering exceptional service, if that service doesn’t also generate sales, you’re not going to last long. If you want to increase...
What’s Your Relationship Status?
Love is in the air this time of year, but is it in your restaurant? It should be, at least when it comes to you and your guests. Guest relationships don’t have to be complicated. Check out these three simple steps you and your staff can take to have successful,...
6 Things You Can Do to Prevent Credit Card Fraud
Credit card fraud is a scary topic for consumers. For restaurant owners, it’s a nightmare. Consumers pay for restaurant meals with credit or debit cards more than any other method. As card usage continues to go up, so does the risk of fraud. Credit card fraud can...
How Safe Are Your Teen Workers? (And What Happens If They’re Not)
Nearly 30% of employees in restaurants and other foodservice businesses are under the age of 20. The restaurant industry is a popular starting point for many young people to get their feet wet in the working world. While teens’ enthusiasm for their first jobs can be...
You Can’t Sell What You Don’t Know
Your servers probably don’t realize this, but they have the easiest sales job in the world. Salespeople in other industries have to spend time convincing customers that they really do want to buy something. That step is already done for your servers -- guests come in...
Fear of Wine? It Happens.
Customers who missed out on holiday dining last year are ready to celebrate this year -- but is your restaurant ready for them? For servers with the right training, bottles of wine are an easy upsell for guests already ordering wine, and champagne nearly sells itself...
Stop Conflict Before It Starts
In the hustle and bustle of the restaurant business, conflict is part of the game. Conflict can happen within your team, with one of your employees, with a guest, or with a vendor. Conflict in the workplace isn’t always a bad thing. Productive conflict can lead to...
Enjoy Sweet Success with Increased Dessert Sales
Whoever said, "Life is short, eat dessert first" was probably on to something. Unfortunately, though, most of your guests don't walk into the restaurant ready to take that advice. Dessert sales can be hard to come by, but it doesn't have to be that way. Implement...
What Are Your Leadership Goals?
Who you are as a restaurant manager changes from day to day. (And if it doesn’t, you may not be doing it right.) Effective leaders are flexible, changing styles and strategies to meet the needs of their teams. Effective leaders know that in order for their teams to...
Four-Step Plan to Stay Out of the Weeds
It starts slowly. Unassuming. Quietly. Then, “The Rush” comes. And suddenly, no one is safe. Not your calmest manager or your newest waitress. It slices deep into waitstaff morale and cuts deeper into restaurant profits. It increases blood pressure, tempers, stress,...
